BETTER FOR THE PLANET
Sustainability
Our sustainability Values:
- We use 100% recycled plastic bottles to create our products
- Maintain a fair, equal & ethical working environment
- Offset the carbon created by our production
- Supporting charities we love & care about
- Creating a community where everyone feels equal & heard
We're officially B-Corp Certified!
In 2023, we joined thousands of other B Corp brands on a mission to do business better. It's not the easiest way, but it IS the right way. This certification process involved examining all areas of the company, from supply chain to carbon footprint and employee policies. Being a B Corp has helped us strengthen our mission to make the world brighter.
Doing Our Bit:
We support Charities we love & care about, sharing the same vision as us of making the world brighter. In total, since 2015, we've donated over £500,000 to charities & organisations that need it most.
Our 2026 Charity Partner is Smiley®! 20% of sales from each towel wll be donated to conservation efforts to protect creatures, their habitat & the local communities.